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Peking University and London Metropolitan University to build a cultural bridge international music

Date: 2013-07-25


It is reported that, in order to strengthen the international music industry and cultural exchanges, promote the integration of Western culture, cultural industries, Peking University and City University of London Institute (London metropolitan university) actively expand cooperation between the school, the two sides held every year college students, professors and industry experts research activities, in order to promote the development of world music industry, new ideas to promote the industry and business model innovation. This activity has been carried out five years, by the Institute for Cultural Industries, Peking University Visiting Professor Hardy and Julius leadership.

It is understood that London Metropolitan University MA in music industry management students will soon visit Beijing again. Through this activity, students will experience the oriental music business model is unique, feel and Western music industry innovation and business models operate completely different. London Metropolitan University students have the opportunity to Beijing and music industry leaders who depth discussion, including English Universal Music Group artists & music consultant Carlo Linda Jacobs, whales CEO Chen Ge, the artist and entrepreneur Jay King , China Music Industry Park, CEO Xu Xiaofeng, they are contemporary Chinese music industry, a key figure in the creation of new business models.

In addition to industry experts and scholars involved in the daily discussions and public speaking activities, students will also visit Beijing to reflect the atmosphere of an important cultural and commercial sites, such as the Great Wall, media companies, Internet companies, and local music company.

Experienced the previous activities of the City University of London students gave a high evaluation of the activity: "The school provides us with a trip to China opened up my international perspective, but let me Chinese culture has a new way of life look, I know a lot of the music industry in a more advanced view, but also a taste of the Great Wall, the Forbidden City, Tiananmen Square, the majestic, this is an unforgettable experience in my life. "

Sino-British university exchange activities undertaken between the significance of communication and not just in the industry, the exploration of new models, more practical significance lies in the effective promotion of bilateral cultural integration among students, especially for the growing internationalization of Chinese students have a very big help. London Metropolitan University Business School (London Metropolitan University, Business School) enterprise social collaboration with director Pat Wood (Pat Wood) Lady spoke in an interview: "Every year the number of Chinese students studying in the UK is much higher than British students in China the number of students, the proportion of serious imbalance, so by college students and Chinese students in the UK to carry out exchange activities between very necessary in British universities, Chinese students often do not take the initiative to communicate with British students, they are worried about their English bad or can not understand each other's culture, but we always encourage them to come into the English among students, their future participation in this international competition is very good, you know, China has a business student talent, but talent needs of these inspired a number of ways, and is a very good way to exchange one of the City University of London, has been willing to work. "

http://learning.sohu.com/20130725/n382570584.shtmllearning.sohu.com true Xinhuanethttp://learning.sohu.com/20130725/n382570584.shtmlreport 1054 reported that, in order to strengthen the international music industry and cultural exchanges, promote the integration of Western culture, cultural industries, Peking University and City University of London Institute (Londonmetropolitanuniversity) positive